Economics, Business and Management: Recent Advances Vol. 2

As a core component of internal control systems, the control environment significantly affects organisational performance in the global financial industry. This study investigates the effect of the control environment on the financial performance of selected insurance companies in Rwanda, focusing on Radiant, Old Mutual, and Britam. Anchored in the COSO internal control framework, the research examines how key dimensions, such as integrity and ethical values, commitment to competence, and management philosophy, influence financial performance. A mixed-methods research design was employed, combining a descriptive survey and case study approach. Primary data were collected via structured questionnaires and semi-structured interviews from 88 respondents, including senior executives and finance managers, supplemented by secondary data from audited financial statements. Quantitative data were analysed using SPSS Version 25. Regression analysis reveals that the control environment significantly and positively affects financial performance (R² = 0.498, p < 0.001). The control environment demonstrates a strong predictive relationship (β = 0.706, B = 1.372), where financial performance is measured as a composite index of Return on Assets (ROA), Return on Equity (ROE), and Earnings per Share (EPS). The significant constant term (p = .025) underscores the essential role of governance in achieving positive outcomes. The study concludes that a robust control environment is a critical strategic asset for sustainable financial success. It is recommended that insurers prioritise governance culture through leadership accountability and training, while regulators should integrate control environment assessments into supervisory frameworks. Future research could explore longitudinal impacts across different financial sectors in East Africa.